On 25 October 2018, the main output of the Sport Parks project – interactive online handbook aimed at supporting National Olympic Committees (NOCs) and other sport organisation in developing and…
Enjoy the energy of Olympic Festivals
The bridge between active lifestyle and cheering
Let us bring sporting activities closer to people and inspire them to live by the Olympic ideals in a long-term and sustainable manner.
About the Sport Parks Project
The two-year-long project brings together experts from 7 National Olympic Committees - Belgium, Croatia, Finland, France, Italy, the Netherlands, and Slovenia - and 1 regional authority (South Bohemia, CZ) with the aim to create an interactive web based handbook, which will provide National Olympic Committees with recommendations, guidelines, case studies and examples of good practice for the development, organisation, evaluation and sustainability of Olympic Festivals. The Handbook, however, can also be useful to other umbrella sport organisations for the development of their sport-for-all events.
From Sport Parks to Olympic Festivals
The events organised in the period 2014 - 2016, on which this project builds (Olympic Parks – CZ, Olympic Experience – NL, Rio House – BE), have been regrouped under the general name of Sport Parks Inspired by the Olympics. Following the close cooperation with the International Olympic Committee, and the subsequent adoption by its Executive Board of the new Olympic asset “Olympic Festival”, the “Sport Parks-type” events, organised by the NOCs, fall, as of the Winter Olympic Games Pyeongchang 2018, under the umbrella of Olympic Festivals. The first Olympic Festivals were organised in Brno and Ostrava (CZ), Rogla (SL), and Grenoble (FR).
About Olympic Festivals
Olympic Festivals are a new Olympic asset, adopted by the IOC Executive Board in July 2017, to promote the Olympic Games through the organisation of local festivals by National Olympic Committees with the objective of bringing the Olympic Games to the local population of a country and introducing sports to a wider audience and younger generation.
How it came about
Each Olympic Games is watched by billions of people all over the world. In this time, people of all ages, backgrounds, and abilities come together for the sole purpose - support their athletes and live the spirit of the Games.
A most varied, and yet uniformly oriented group emerges, which prompted a question: What about creating a place where people can support their athletes and feel as if they were at the Games’ location with them, where Olympians can enjoy a great welcome home, where visitors can watch the exciting Olympic programme on big screens, where they can try out a wide variety of sport activities, learn more about the Olympic movement and its values; and all this at the same time, at the same place? And what if this place was also to provide space for activation of Olympic Partners, and for promotion of physical activity and healthy lifestyle? This is how the idea for the first Olympic Festivals-like events was born, with the Czech Olympic Committee pioneering its first – Olympic Park Sochi-Letna – in 2014.
Key characteristics of Olympic Festivals
- Held simultaneously with the staging of the Olympic Games
- Promoting Olympic values and the spirit of the Olympic Games
- Ensuring a live broadcast of sport events
- Proposing a wide variety of sport and Olympic themed educational activities.
- Celebrating Olympians and their successes by creating a bridge between them and their fans
- Cooperating with local authorities, sport clubs and federations
- Providing sponsors and partners with opportunities for the activation of their brands
- Ensuring (economic, social, organisational, and environmental) sustainability
Two months after the end of the 2018 Olympic Games and the first ever Olympic Festivals (OFs), the Sport Parks project consortium was welcomed in Zagreb by the Secretary General of the NOC of Croatia…